Stuti Sachdeva - Social Media Strategist

Client

Lavika Kapoor, Model

Campaign Management

Goal

Creative Process

Optimised the social strategy by suggesting community relevant hashtags to increase organic reach for reels and posts
Designed campaigns which were in accordance with the specific need of the client
Targeted audience based on location of metropolitan cities like Delhi, Gurugram, Noida, Mumbai and Bangalore etc to reach out to the modelling agencies and brands.
Targeted interest & industry specific audience like fashion, beauty, clothing, makeup to increase the reach and followers
In addition to that, reviewing the ad campaigns regularly and suggesting right improvements based on the findings & insights

Final Results

There was a surge in the number of like & followers. The reels gained large number of views & engagement through hashtags. The ad campaigns were quite effective, as a result the client received many shoot queries from makeup artists & clothing brands.