Lavika Kapoor, Model


Campaign Management


  • To increase engagement, followers & content interaction on Instagram & Facebook
Creative Process

  • Optimised the social strategy by suggesting community relevant hashtags to increase organic reach for reels and posts
  • Designed campaigns which were in accordance with the specific need of the client
  • Targeted audience based on location of metropolitan cities like Delhi, Gurugram, Noida, Mumbai and Bangalore etc to reach out to the modelling agencies and brands.
  • Targeted interest & industry specific audience like fashion, beauty, clothing, makeup to increase the reach and followers
  • In addition to that, reviewing the ad campaigns regularly and suggesting right improvements based on the findings & insights
Final Results

  • There was a surge in the number of like & followers. The reels gained large number of views & engagement through hashtags. The ad campaigns were quite effective, as a result the client received many shoot queries from makeup artists & clothing brands.

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